For the third year in a row, Satori Capital was honored with a place on Inc. magazine’s Founder-Friendly Investors list. The 2023 list spotlights private equity and venture investors that remain actively involved with the businesses in which they invest, and that have earned the trust of the entrepreneurs they support to help drive growth.

“Now more than ever, founder-led companies need financing partners that offer guidance, expertise, and understanding – not just capital,” said Scott Omelianuk, editor-in-chief of Inc. Business Media. “These are the private equity, venture capital, and debt firms that have founders’ backs when it comes to accelerating growth.”

To compile the selective list, Inc. directly solicited input from entrepreneurs who have sold to private equity and venture capital firms. Founders filled out a questionnaire about their experiences partnering with private equity and venture capital firms and shared data on how their portfolio companies have grown during these partnerships.

“We are so proud to once again receive this honor, which reflects our deep commitment to being the ideal capital partner to our portfolio companies,” said Satori co-founder Sunny Vanderbeck. “Since Satori was founded by entrepreneurs and business builders, we understand the challenges involved with building great companies, and we have the experience and resources to guide our portfolio companies toward long-term value creation.”

Satori’s approach to investing, built on the principles of conscious capitalism, and its unique, long-term structure allow it to hold investments indefinitely and support leadership teams for as long as the partnership story plays out. Mr. Vanderbeck’s best-selling book, Selling Without Selling Out: How to Sell Your Business Without Selling Your Soul, provides guidance to help business leaders articulate their priorities and find a buyer or capital partner who shares their values.

The Founder-Friendly Investors list is featured in the November 2023 issue of Inc. magazine and can be viewed online here.

Disclaimer: The Founder-Friendly Investors honor is awarded by Inc. to select private equity and venture capital firms, including Satori Capital. Winners were assessed through questionnaires with business founders. Inc. is not a client of Satori Capital, Satori Capital did not pay to participate in the program, and participation in all questionnaires was completely voluntary.